Day 3 of My LU! Valentine and Rohan Philippines CBT on Feb. 26

Whew, time sure flies when you’re having fun, and yesterday was the last day of our very first Valentine online show, LIVE! The Show: My LU! Valentine.

Sure it was Friday the 13th, but it was all good luck for the members of the loyal LU! Community as they spent the day chatting on live video with GM Anael of Ragnarok; GM Mac of Grand Chase; Flyff couple LordJhay and LadyYukimi; GM Winter of Flyff; Flyff’s first and only Server Lord Monio (Iblis server) and his angels/guildmates; and GMs Krieger and Fariedune of Rohan Philippines.

And yes, our Rohan GMs shared the good news everyone has been waiting for: the Rohan Philippines closed beta client is now available for download, and the CBT will start on Feb. 26. Plus get the chance to win a Nintendo DSi or a gaming laptop when you join the Rohan Philippines CBT. Woot!

As we announced during My LU! Valentine, starting next week, we’ll have a live blog and video chat every Wednesday. Viewers have been clamoring for regular online shows/live blogs, and Level Up! of course aims to please. Keep visiting as we’ll soon post the complete details.

Happy Valentine’s Day, everyone!

Day 2 of LIVE! The Show: My LU! Valentine

Thanks again to everyone who watched Day 2 of our very first Valentine online show, LIVE! The Show: My LU! Valentine.

Joining us today were GMs Misty and HatTrick of Freestyle, GMs DriftKing and SlingShot of Crazy Kart, and GM Atma of Flyff with GM HatTrick in the Ask Dr. Love-Atma segment, with special guest appearances by GM Winter of Flyff and GM Misty.

Joining us tomorrow at 10 am will be GM Anael, who will talk about the Top 10 Romantic Places in Ragnarok. At 11 am, GMs Mac and Cassiel of Grand Chase will talk about the new Dragon Knight job. At 4 pm, it’s our Rohan Philippines segment as GMs Krieger and Fahriedune give you the lowdown on the closed beta test. Then, at 5 pm, our guest will be Monio, the first and only server lord (Iblis) of Flyff, who will be inducted into Game Heroes.

Tomorrow is the last day of My LU! Valentine, but don’t worry because starting next week, we’ll have regular LIVE! The Show video chats every week. Stay tuned for more details.

Day 1 of LIVE! The Show: My LU! Valentine

Just finished Day 1 of our very first Valentine online show, LIVE! The Show: My LU! Valentine, which we’re holding from Feb. 11-13. Ang saya!

Our guests on Day 1 were GMs Atma and Winter of Flyff, GM Anael of Ragnarok Online, GM MeiShen of Perfect World (with GM Atma of Flyff and GM HatTrick of Freestyle joining her), and GMs Cydie and Vessago of RF Online (with GM Misty of Freestyle making a guest appearance).

Players had fun seeing the GMs on live video while chatting with them via the live blog, and apart from enjoying the show, they had the chance to win prizes provided by our sponsors. Today we gave away an Intel digital media player, in-game items from Flyff and Ragnarok, and an Epraizer MP3 player. Congratulations to all the winners!

Thanks again to everyone who watched the online show and joined our live blog. We really appreciate your support. Tune in again tomorrow at 10 am as we kick things off with the live video chat with GMs Misty and HatTrick of Freestyle, who will talk about Freestyle 2. At 11 am, GMs DriftKing of Crazy Kart will talk about the Grand Prix Tour. GM Atma and GM HatTrick will host the Dr. Love-Atma segment at 4 pm, followed by GM MeiShen in PW Lovapalooza at 5 pm.

Have fun watching LIVE! The Show: My LU! Valentine!

Using social media to promote your product launch

Here’s an excerpt from my latest CNET Asia blog post.

Pardon the shameless plug, but my goal is to share our own experience in using social networks and multimedia to generate buzz and deliver information on the highly anticipated massively multiplayer online role-playing game that our company is bringing to the Philippines this February, Rohan Online.

I think the important thing for companies to remember in this digital age is that apart from traditional channels such as mainstream media, the Web has empowered us with powerful and relatively inexpensive tools for directly reaching out to our audience and engaging them in a conversation. These tools, such as social networks, are not meant to replace but rather complement the role that traditional media plays in our overall communication strategy. In the face of the global economic slowdown, however, companies will have to become even more creative in taking advantage of the free tools that are available online instead of just relying on above-the-line promotion.

How about you, how are you using social media?